Privacy Policy
Privacy Policy
Thank you for your interest in Pura Scents, Inc. (“Pura,” “Company,” “we,” “our,” or “us”). We welcome you and hope you find our websites, applications, professional services, products, and our other subscription services and tools (collectively, the “Services”) helpful and useful. We have adopted this privacy policy (“Privacy Policy”) to help our website visitors, current and potential customers, clients, their employees, our employees, and other business partners (“you” or “your,”) understand what types of information (“Data”) we collect, store, share, and use, how and why we do so, and what your rights are in regards to that Data.
We always seek to improve our Services to you, and that requires that we collect, store, share, and use Data that could be used to identify you (“Personal Data”), such as Data about you and your usage preferences. As we do so, we are absolutely committed to protecting your privacy and the security of your Personal Data.
In this Privacy Policy, we, among other things, disclose:
We determine cart abandoned by using a cookie and check whether the existing user has already opted in for text marketing.
Consent is not a condition of purchases. Reply STOP to unsubscribe. HELP for help. Msg & Data rates may apply.
If you do not wish to be part of our service you can unsubscribe at any time by testing STOP, CANCEL, QUIT, END, or UNSUBSCRIBE to any mobile message received from us. You may get another text message confirming your unsubscribing from our service. You also agree that by sending an email, calling in, or sending any other means of opt out unsubscribe request or using words different than the ones presented above will not be reasonable means to unsubscribe you.
When you opt in for our service you may expect to get occasional texts concerning latest Text Alerts, Surveys, Welcome messages, Customer win-backs, Text Campaigns, Giveaways, Flash Sales, Upsells.
If your device does not support MMS we will deliver a SMS instead and strip the image. The opt out will also be delivered as a standard text message (SMS).
Carriers (AT&T, T-mobile, Verizon, T-Mobile, Sprint, Rogers, MetroPCS, etc) are not responsible or liable for undelivered or delayed messages.
By accessing or using any of the Services or by otherwise interacting with us online, you consent to our use of your Personal Data as described in this Privacy Policy. If our processing of your Personal Data is based on your consent, you may withdraw your consent at any time, and we will cease collecting your Personal Data. However, in some cases, this may result in your inability to receive partial or full access to the Services, and your withdrawal of consent does not limit our ability to use the Personal Data that has been aggregated and anonymized for use by us. In addition, your withdrawal of consent does not prevent us from retaining and processing Personal Data if we are required to do so by applicable law or in order to preserve legal claims. It also doesn’t prevent us from processing Personal Data that has been gathered pursuant to a different lawful basis. For example, if you give your consent for us to process your Personal Data, but we are also required by law to keep your Personal Data, that separate “lawful basis” will still apply, even if you withdraw your consent.
When you enter into an agreement with us, either by accessing the Services, by executing an agreement in hard copy or by clicking “I Accept” or similar language online, we will process your Personal Data for the purposes of fulfilling the terms of our contract with you. In that case, our processing of your Personal Data is based on the contract, so your withdrawal of consent will only be effective after the purposes for processing that Personal Data have been fulfilled and after we no longer have a legal obligation to keep that Personal Data.
In all cases, we will comply with applicable law and we will cease processing your Personal Data after the legal right, obligation, or other lawful basis expires.
- Lawful Basis and Business or Commercial Purpose for Collection and Processing: Our lawful basis and purpose for collecting processing Registration Data is to fulfill our contract with you. We can only provide certain of the Services to you if we have the Registration Data, so we need to store and access that Registration Data during the term of our contract. We may also use the Registration Data to email you offers and information regarding our products and services and to send push notifications to the app. Even when the Registration Data is not critically necessary to the provision of the Services, we may still process that Registration Data to facilitate our contractual interactions with you. We may also sell certain of the Registration Data to third parties to enable them to contact you and offer their services to you.
- How We Use It and Who We Share It With: Registration Data is accessible only to us and, in certain circumstances, the parties to whom we may sell your Personal Data. We use the Registration Data to provide the Services to you, including to allow us to identify you across different devices you may use. At times, we will share the Registration Data with third parties at your request or to fulfill requests that you make of us. We may also sell your Personal Data to third parties to allow them to learn about the overall market and to specifically market their services and products to you. For example, we sometimes sell your Personal Data to third parties who manufacture and sell fragrances, either branded or wholesale, and who serve as resellers of our products and services. Giving them access to your Personal Data allows them to contact you and to understand the market better. Typically, fragrance houses (non-branded manufacturers) are not interested in personally identifiable information, but only in trends and statistics, and those would typically only get de-identified information. We may also use your Registration Data to offer our own goods or services to you via email and to provide push notifications to the app, either directly or through third party platforms. You may opt out of the sale of your Registration Data by visiting us at www.trypura.com/pages/optout.
- Lawful Basis and Business or Commercial Purpose for Collection and Processing: Our lawful basis for processing Engagement Data is (1) our contract with you and (2) our legitimate interest in improving our Services based on the Engagement Data we receive from you. If we sell your Engagement Data to a third party, the purpose would be to allow them to understand their market better, which allows them to more effectively meet their customers’ needs.
- How We Use It and Who We Share It With: Your Engagement Data is accessible only to us, to you, to the companies to whom we may sell the Engagement Data, and where it relates directly toa party who either provides services to you or receives services from you, to that party, in which case that party will be obligated to protect the confidentiality of your Engagement Data. We do not share Engagement Data with other third parties other than provided herein, except at your specific request, but we may use Engagement Data to make inferences that help us provide and improve the Services and communicate offers to you for our own goods and services. Both during the term of our agreement with you and thereafter, we may also use Engagement Data in an anonymized and aggregated format that is not identifiable to any individual, and that anonymized and aggregated information belongs solely to us to use in our sole discretion (including to sell anonymized and aggregated information, which is not Data). To the extent we are required to delete any Engagement Data about you, we may still retain aggregated and anonymized information that may have originated as your Engagement Data. You may opt out of the sale of your Engagement Data by visiting us at www.trypura.com/pages/optout.
- Information about your interactions with the Services, most commonly our website, which includes the date and time of any requests you make. This also may include details of your use of Third-Party Applications and any advertising you receive via the Services.- The timing of the information you post to the Services including messages you send and/or receive via the Services and your interactions with our customer service team, but not including the content of those interactions and messages, which would be included as Engagement Data.- Technical data which may include URL information, cookie data, your IP address, the types of devices you are using to access or connect to the Services, unique device IDs, device attributes, network connection type (e.g. WiFi, 4G, LTE, Bluetooth) and provider, network and device performance, browser type, language, information enabling digital rights management, operating system, and application version.- Motion-generated or orientation-generated mobile sensor data (e.g. accelerometer or gyroscope), if any, required for the purposes of providing specific features of the Services to you.
- Lawful Basis and Business or Commercial Purpose for Collection and Processing: Our lawful basis for processing Usage Data is (1) our contract with you and (2) our legitimate interest in improving our Services based on the Usage Data we receive from you. If we sell your Usage Data to a third party, the purpose would be to allow them to understand their market better, which allows them to more effectively meet their customers’ needs.
- How We Use It and Who We Share It With: Usage Data is accessible to us, to you, and to any company to whom we may sell it. We do not share it with third parties, except at your specific request, and as provided herein, but we may use Usage Data to make improvements to the Services. Both during the term of our agreement with you and thereafter, we may also use Usage Data in an anonymized and aggregated format that is not identifiable to any individual, and that anonymized and aggregated information belongs solely to us to use in our sole discretion (including to sell anonymized and aggregated information, which is not Personal Data). To the extent we are required to delete any Usage Data about you, we may still retain aggregated and anonymized information that may have originated as your Usage Data. You may opt out of the sale of your Usage Data by visiting us at www.trypura.com/optout.
D. Payment Data
- Category of Data and Description: Payment Data is only collected when your use of the Services is subject to the payment of a fee or other charge. Payment Data is the information necessary for us to process your payments for premium Services. Payment Data will vary depending on the payment method you use (e.g. direct via your mobile phone carrier or by invoice) but will include information such as:
- Name
- Date of birth
- Credit or debit card type, expiration date, and certain digits of your card number
- Address and postal code
- Mobile phone number
- Lawful Basis and Commercial or Business Purpose for Collection and Processing: Our lawful basis for processing Usage Data is (1) our contract with you and (2) our legitimate interest in improving our Services based on the Payment Data we receive from you.
- How We Use It and Who We Share It With: We only use Payment Data to facilitate payment, and we only communicate it to those parties who are strictly necessary for that purpose.
All above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties
Our lawful basis for processing Personal Data about potential and current employees and independent contractors is our contract with them and our legitimate interest in processing that Personal Data, both to facilitate the formation of a formal relationship and to manage that relationship once it is formed. We only use employment Personal Data for the direct purpose of the employment or independent contractor relationship, and we cease using it as soon as that relationship ends. However, we may keep and process that Personal Data after the relationship ends when we are required to do so by applicable law or to preserve legal claims that may arise.
We may use aggregated, statistical information to describe our membership and to establish advertising and other business relationships with third parties. We may serve you with targeted advertisements based on your personal or profile information, but we do not provide any of this personal or profile information to an advertiser or any third party with the exception of those uses expressly disclosed in this policy. However, if you click or view an ad on our Services then you consent to the likelihood that the advertiser will assume that you meet the targeting criteria, if any, used to display such ad, and as described above, you will be subject to the advertiser's privacy policy and information collection practices (if any).
We may sometimes use a third party to provide specific Services on our behalf, including sending e-mails to our members, conducting member surveys, processing transactions or performing statistical analysis of our Services. In these cases, we may provide certain personal information, such as your name and e-mail address and other financial information necessary for the service to be provided. However, these third parties are required to maintain the confidentiality of this information and are prohibited from retaining, sharing, storing or using this information for any other purposes.
If we ever plan to use any Personal Data in the future for any other purposes not identified above and we do not have a separate lawful basis for that new purpose for processing, we will only do so after obtaining your specific consent.
Cookies (or browser cookies)
A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Services. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Services.
Flash Cookies
Certain features of our Services may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from and on our Services. Flash cookies are not managed by the same browser settings as are used for browser cookies.
Web Beacons
Pages of the Services and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs. pixel tags and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an e-mail and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
Other Technologies
We may also use device identifiers, local storage, html modifiers, and different types of caching to help us understand the devices and users who access the Services. Those methods include device identifiers that are either hardware-based or software-based, persistent or non-persistent, and which may identify either a device or a software module within a device (such as a web browser).
You also have the right to designate an authorized agent to act on your behalf to opt out of the sale of your Personal Data. When an authorized agent seeks to opt out on your behalf, we will ask you to verify that the agent is indeed acting on your behalf. We will do that via e-mail to the address we have on file for you or by another reasonable method, if e-mail is not available. When you log in using your username and password, that will typically be sufficient to prove to us that you intend to designate an authorized agent to act on your behalf.
We will comply with your request(s) as soon as reasonably practicable and as required by law. Please also note that if you do opt out of receiving marketing-related emails from us, we may still send you messages for administrative or other purposes directly relating to your use of the Services, and you cannot opt out from receiving those messages.
In the case where you are requesting a copy of your Personal Data, we will provide you with a CSV copy of the Personal Data we have stored within 45 days of your request, assuming we are able to verify your identity in that period and so long as you provide a correct email address for successful correspondence.
Note that we are not allowed by law to at any time disclose your Social Security number, driver’s license number, or other government-issued identification number, financial account number, any health insurance or medical identification number, or any account password or security questions or answers.
We have listed the specific and general categories of information we have collected, disclosed, or sold in the last 12 months in the “How we collect and use your Personal Data” section above. That section also lists the specific and general categories of Personal Data we have disclosed to third parties for our business purposes.
We do not sell the personal information of minors under 16 years of age.
Some states also provide their state residents with rights to:
Regardless of your specific residence, at Pura we, to the extent possible, honor privacy right requests afforded by any jurisdiction, regardless of whether you reside in that jurisdiction.
You may contact us as indicated in the “How to Contact Us” section to exercise any of the above rights. We may request specific information from you to confirm your identity, and in some circumstances, we may charge a reasonable fee for access to your information.
Furthermore, if you believe that our processing of your information is inconsistent with your data protection rights under the GDPR and we have not adequately addressed your concerns, you have the right to lodge a complaint with the data protection supervisory authority of your country.
For purposes of the GDPR, we are a “controller” and you are a “data subject.”
This Privacy Policy does not address, and we are not responsible for, the privacy, information or other practices of any third parties, including any third party operating any offering, site or other products and Services used in connection with the Services. The inclusion of functionality or a link does not imply endorsement of the linked site or service by us or by our affiliates.
We will make every reasonable effort to keep your information accurate and up-to-date, and we will provide you with mechanisms to update, correct, delete or add to your information as appropriate. As appropriate, this amended information will be transmitted to those parties to which we are permitted to disclose your information. Having accurate information about you enables us to give you the best possible service.
CCPA Specific Notice
https://pura.com/pages/california-privacy-rights
Do Not Sell My Personal Information
If you are a California resident, California Civil Code Section 1798.120 may permit you to “opt out” of the “sale” of your “personal information” to “third parties” (as those terms are defined in the CCPA). Our Privacy Policy describes the limited circumstances in which we may share your information with third parties outside of our company, Pura Scents. Our Privacy Policy also provides you with certain controls and choices regarding our collection, use, and sharing of your information.
Among other rights provided for in our Privacy Policy, you may:
- Choose to control targeted advertising from many ad networks and partners; data exchanges; and marketing analytics and digital advertising and marketing service providers by visiting this page.
If you are a California resident, California Civil Code Sections 1798.100 and 1798.105 permit you to make requests to access categories and specific pieces of personal information about you, as well as to request to delete personal information about you.
To make such a request, please visit this page.
If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information by certain members of Pura to third parties for the third parties’ direct marketing purposes. We take great pride in the relationship of trust we have built with our guests over many years and we are dedicated to treating your personal information with care and respect. Pursuant to California Civil Code Section 1798.83(c)(2), members of Pura do not share guests’ personal information with other member companies or others outside Pura for those parties’ direct marketing use unless a guest elects that we do so. For more information about our privacy and data collection policies, you may wish to review our Privacy Policy.
To make such a request, please send an email to support@trypura.com or write us:
If you are a California resident under the age of 18, and a registered user of any site where this policy is posted, California Business and Professions Code Section 22581 permits you to request and obtain removal of content or information you have publicly posted.
To make such a request, please send an email with a detailed description of the specific content or information to support@trypura.com. Please be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and that there may be circumstances in which the law does not require or allow removal even if requested.
Thank you for your interest in Pura Scents, Inc. (“Pura,” “Company,” “we,” “our,” or “us”). We welcome you and hope you find our websites, applications, professional services, products, and our other subscription services and tools (collectively, the “Services”) helpful and useful. We have adopted this privacy policy (“Privacy Policy”) to help our website visitors, current and potential customers, clients, their employees, our employees, and other business partners (“you” or “your,”) understand what types of information (“Data”) we collect, store, share, and use, how and why we do so, and what your rights are in regards to that Data.
We always seek to improve our Services to you, and that requires that we collect, store, share, and use Data that could be used to identify you (“Personal Data”), such as Data about you and your usage preferences. As we do so, we are absolutely committed to protecting your privacy and the security of your Personal Data.
In this Privacy Policy, we, among other things, disclose:
- How we collect and use your Personal Data;
- How we share your Personal Data;
- Your Choices over your Personal Data; and
- Your Rights in your Personal Data.
Personal Data does not include anonymized data, which is data that has been rendered anonymous in such a way that you are no longer identifiable. We may use anonymized data for our own purposes in any manner and without attribution or compensation to any person.
This Privacy Policy is incorporated by reference into our Terms of Use (also known as our “Terms of Service” or “Terms”) and applies to everybody who interacts with our Services, online or otherwise, as described by our Terms. Please read this Privacy Policy carefully to understand our policies and practices regarding your Personal Data and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Services. By interacting with, accessing, or using our Services, you agree to this privacy policy. This policy may change from time to time (see Changes to Our Privacy Policy). Your continued use of our Services after we make changes is deemed to be acceptance of those changes, so please check our Privacy Policy periodically for updates.
How to Contact Us
If you have any questions about this Privacy Policy or how we handle your Personal Data, please click the 'Help' icon found throughout our Help Center! To search for related articles, or to reach out to our Customer Support Team directly, you can start a live chat Monday-Friday between 8:00 AM - 5:00 PM MST. We are happy to help!Text marketing & notification
By subscribing to text marketing notifications you agree to receive recurring automated marketing messages and shopping cart reminder messages at the phone number provided.We determine cart abandoned by using a cookie and check whether the existing user has already opted in for text marketing.
Consent is not a condition of purchases. Reply STOP to unsubscribe. HELP for help. Msg & Data rates may apply.
If you do not wish to be part of our service you can unsubscribe at any time by testing STOP, CANCEL, QUIT, END, or UNSUBSCRIBE to any mobile message received from us. You may get another text message confirming your unsubscribing from our service. You also agree that by sending an email, calling in, or sending any other means of opt out unsubscribe request or using words different than the ones presented above will not be reasonable means to unsubscribe you.
When you opt in for our service you may expect to get occasional texts concerning latest Text Alerts, Surveys, Welcome messages, Customer win-backs, Text Campaigns, Giveaways, Flash Sales, Upsells.
If your device does not support MMS we will deliver a SMS instead and strip the image. The opt out will also be delivered as a standard text message (SMS).
Carriers (AT&T, T-mobile, Verizon, T-Mobile, Sprint, Rogers, MetroPCS, etc) are not responsible or liable for undelivered or delayed messages.
Lawful basis and consent
Many jurisdictions require that we disclose to you the lawful basis for our processing of your Personal Data, which we do in this Privacy Policy. In general, our lawful basis for processing your Personal Data is based on your specific consent, our legitimate interests, or your contract with us.By accessing or using any of the Services or by otherwise interacting with us online, you consent to our use of your Personal Data as described in this Privacy Policy. If our processing of your Personal Data is based on your consent, you may withdraw your consent at any time, and we will cease collecting your Personal Data. However, in some cases, this may result in your inability to receive partial or full access to the Services, and your withdrawal of consent does not limit our ability to use the Personal Data that has been aggregated and anonymized for use by us. In addition, your withdrawal of consent does not prevent us from retaining and processing Personal Data if we are required to do so by applicable law or in order to preserve legal claims. It also doesn’t prevent us from processing Personal Data that has been gathered pursuant to a different lawful basis. For example, if you give your consent for us to process your Personal Data, but we are also required by law to keep your Personal Data, that separate “lawful basis” will still apply, even if you withdraw your consent.
When you enter into an agreement with us, either by accessing the Services, by executing an agreement in hard copy or by clicking “I Accept” or similar language online, we will process your Personal Data for the purposes of fulfilling the terms of our contract with you. In that case, our processing of your Personal Data is based on the contract, so your withdrawal of consent will only be effective after the purposes for processing that Personal Data have been fulfilled and after we no longer have a legal obligation to keep that Personal Data.
In all cases, we will comply with applicable law and we will cease processing your Personal Data after the legal right, obligation, or other lawful basis expires.
Intended users
The Services are directed solely to persons 18 years of age or older or of children under 18 who are supervised by a parent, guardian, or other caregiver. Other than for Personal Data collected for the specific purpose of providing the Services to users, we do not knowingly collect Personal Data from users who are under 13. If we become aware that we have gathered Personal Data from a person under 13, except to provide the Services to such person, then we will attempt to delete such Personal Data as soon as possible, subject to our obligations under applicable law. If you believe that we have gathered Personal Data from a person under 13 in contravention of this policy, please contact us using the information provided in the “How to Contact Us” section of this Privacy Policy.
How we collect and use your personal data
Below, we have listed the types or categories of Personal Data that we may collect about you or have collected about you over the last twelve months.- Registration Data
- Lawful Basis and Business or Commercial Purpose for Collection and Processing: Our lawful basis and purpose for collecting processing Registration Data is to fulfill our contract with you. We can only provide certain of the Services to you if we have the Registration Data, so we need to store and access that Registration Data during the term of our contract. We may also use the Registration Data to email you offers and information regarding our products and services and to send push notifications to the app. Even when the Registration Data is not critically necessary to the provision of the Services, we may still process that Registration Data to facilitate our contractual interactions with you. We may also sell certain of the Registration Data to third parties to enable them to contact you and offer their services to you.
- How We Use It and Who We Share It With: Registration Data is accessible only to us and, in certain circumstances, the parties to whom we may sell your Personal Data. We use the Registration Data to provide the Services to you, including to allow us to identify you across different devices you may use. At times, we will share the Registration Data with third parties at your request or to fulfill requests that you make of us. We may also sell your Personal Data to third parties to allow them to learn about the overall market and to specifically market their services and products to you. For example, we sometimes sell your Personal Data to third parties who manufacture and sell fragrances, either branded or wholesale, and who serve as resellers of our products and services. Giving them access to your Personal Data allows them to contact you and to understand the market better. Typically, fragrance houses (non-branded manufacturers) are not interested in personally identifiable information, but only in trends and statistics, and those would typically only get de-identified information. We may also use your Registration Data to offer our own goods or services to you via email and to provide push notifications to the app, either directly or through third party platforms. You may opt out of the sale of your Registration Data by visiting us at www.trypura.com/pages/optout.
- Engagement Data
- Lawful Basis and Business or Commercial Purpose for Collection and Processing: Our lawful basis for processing Engagement Data is (1) our contract with you and (2) our legitimate interest in improving our Services based on the Engagement Data we receive from you. If we sell your Engagement Data to a third party, the purpose would be to allow them to understand their market better, which allows them to more effectively meet their customers’ needs.
- How We Use It and Who We Share It With: Your Engagement Data is accessible only to us, to you, to the companies to whom we may sell the Engagement Data, and where it relates directly toa party who either provides services to you or receives services from you, to that party, in which case that party will be obligated to protect the confidentiality of your Engagement Data. We do not share Engagement Data with other third parties other than provided herein, except at your specific request, but we may use Engagement Data to make inferences that help us provide and improve the Services and communicate offers to you for our own goods and services. Both during the term of our agreement with you and thereafter, we may also use Engagement Data in an anonymized and aggregated format that is not identifiable to any individual, and that anonymized and aggregated information belongs solely to us to use in our sole discretion (including to sell anonymized and aggregated information, which is not Data). To the extent we are required to delete any Engagement Data about you, we may still retain aggregated and anonymized information that may have originated as your Engagement Data. You may opt out of the sale of your Engagement Data by visiting us at www.trypura.com/pages/optout.
- Usage Data
- Information about your interactions with the Services, most commonly our website, which includes the date and time of any requests you make. This also may include details of your use of Third-Party Applications and any advertising you receive via the Services.- The timing of the information you post to the Services including messages you send and/or receive via the Services and your interactions with our customer service team, but not including the content of those interactions and messages, which would be included as Engagement Data.- Technical data which may include URL information, cookie data, your IP address, the types of devices you are using to access or connect to the Services, unique device IDs, device attributes, network connection type (e.g. WiFi, 4G, LTE, Bluetooth) and provider, network and device performance, browser type, language, information enabling digital rights management, operating system, and application version.- Motion-generated or orientation-generated mobile sensor data (e.g. accelerometer or gyroscope), if any, required for the purposes of providing specific features of the Services to you.
- Lawful Basis and Business or Commercial Purpose for Collection and Processing: Our lawful basis for processing Usage Data is (1) our contract with you and (2) our legitimate interest in improving our Services based on the Usage Data we receive from you. If we sell your Usage Data to a third party, the purpose would be to allow them to understand their market better, which allows them to more effectively meet their customers’ needs.
- How We Use It and Who We Share It With: Usage Data is accessible to us, to you, and to any company to whom we may sell it. We do not share it with third parties, except at your specific request, and as provided herein, but we may use Usage Data to make improvements to the Services. Both during the term of our agreement with you and thereafter, we may also use Usage Data in an anonymized and aggregated format that is not identifiable to any individual, and that anonymized and aggregated information belongs solely to us to use in our sole discretion (including to sell anonymized and aggregated information, which is not Personal Data). To the extent we are required to delete any Usage Data about you, we may still retain aggregated and anonymized information that may have originated as your Usage Data. You may opt out of the sale of your Usage Data by visiting us at www.trypura.com/optout.
D. Payment Data
- Category of Data and Description: Payment Data is only collected when your use of the Services is subject to the payment of a fee or other charge. Payment Data is the information necessary for us to process your payments for premium Services. Payment Data will vary depending on the payment method you use (e.g. direct via your mobile phone carrier or by invoice) but will include information such as:
- Name
- Date of birth
- Credit or debit card type, expiration date, and certain digits of your card number
- Address and postal code
- Mobile phone number
- Lawful Basis and Commercial or Business Purpose for Collection and Processing: Our lawful basis for processing Usage Data is (1) our contract with you and (2) our legitimate interest in improving our Services based on the Payment Data we receive from you.
- How We Use It and Who We Share It With: We only use Payment Data to facilitate payment, and we only communicate it to those parties who are strictly necessary for that purpose.
All above exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties
Specific interactions
- Current and Potential Employees
Our lawful basis for processing Personal Data about potential and current employees and independent contractors is our contract with them and our legitimate interest in processing that Personal Data, both to facilitate the formation of a formal relationship and to manage that relationship once it is formed. We only use employment Personal Data for the direct purpose of the employment or independent contractor relationship, and we cease using it as soon as that relationship ends. However, we may keep and process that Personal Data after the relationship ends when we are required to do so by applicable law or to preserve legal claims that may arise.
- Employees of Business Partners
- Categories of Service Providers
Sharing your personal data
- At Your Instruction
- Sharing with Vendors
- Third-Party Offers
- Third-Party
We may use aggregated, statistical information to describe our membership and to establish advertising and other business relationships with third parties. We may serve you with targeted advertisements based on your personal or profile information, but we do not provide any of this personal or profile information to an advertiser or any third party with the exception of those uses expressly disclosed in this policy. However, if you click or view an ad on our Services then you consent to the likelihood that the advertiser will assume that you meet the targeting criteria, if any, used to display such ad, and as described above, you will be subject to the advertiser's privacy policy and information collection practices (if any).
- Service Providers
We may sometimes use a third party to provide specific Services on our behalf, including sending e-mails to our members, conducting member surveys, processing transactions or performing statistical analysis of our Services. In these cases, we may provide certain personal information, such as your name and e-mail address and other financial information necessary for the service to be provided. However, these third parties are required to maintain the confidentiality of this information and are prohibited from retaining, sharing, storing or using this information for any other purposes.
- Internet Service Providers
- Business Transitions
- Legal Disclosure
- Publicly Disclosed Personal Data
If we ever plan to use any Personal Data in the future for any other purposes not identified above and we do not have a separate lawful basis for that new purpose for processing, we will only do so after obtaining your specific consent.
Technologies we use
The technologies we use for automatic Personal Data collection may include the following:Cookies (or browser cookies)
A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Services. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Services.
Flash Cookies
Certain features of our Services may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from and on our Services. Flash cookies are not managed by the same browser settings as are used for browser cookies.
Web Beacons
Pages of the Services and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs. pixel tags and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an e-mail and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
Other Technologies
We may also use device identifiers, local storage, html modifiers, and different types of caching to help us understand the devices and users who access the Services. Those methods include device identifiers that are either hardware-based or software-based, persistent or non-persistent, and which may identify either a device or a software module within a device (such as a web browser).
Selling of personal data
You also have the right to designate an authorized agent to act on your behalf to opt out of the sale of your Personal Data. When an authorized agent seeks to opt out on your behalf, we will ask you to verify that the agent is indeed acting on your behalf. We will do that via e-mail to the address we have on file for you or by another reasonable method, if e-mail is not available. When you log in using your username and password, that will typically be sufficient to prove to us that you intend to designate an authorized agent to act on your behalf.
We will comply with your request(s) as soon as reasonably practicable and as required by law. Please also note that if you do opt out of receiving marketing-related emails from us, we may still send you messages for administrative or other purposes directly relating to your use of the Services, and you cannot opt out from receiving those messages.
Your Privacy Rights
California
Shine the Light
California’s “Shine the Light” law, Civil Code section 1798.83, requires certain businesses to respond to requests from California customers asking about businesses’ practices related to disclosing personal information to third parties for the third parties’ direct marketing purposes. Alternatively, such businesses may have in place a policy not to disclose personal information of customers to third parties for the third parties’ direct marketing purposes if the customer has exercised an option to opt-out of such information-sharing. If you wish to opt-out of our sharing of your information with third parties for the third parties’ direct marketing purposes offline, please inform us by clicking the 'Help' icon found throughout our Help Center!
CCPA
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The right to request that we disclose the categories and the specific items of Personal Data about you that we collect, use, disclose, and/or sell and that Personal Data about you that we have collected, used, disclosed, and/or sold during the 12 months prior to your request.
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The right to not be subjected to any discrimination based on the fact that you have elected to opt out of the sale of your Personal Data or that you have submitted a request to know or a request to delete under the CCPA.
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The right to have the Personal Data we collect about you deleted. We use a two-step process to verify your identity and to have the information deleted. Your rights to have Personal Data deleted are subject to several exceptions, specifically the Personal Data that is necessary for us to:
- complete your transaction;
- provide you a good or service;
- perform a contract between us and you;
- protect your security and prosecute those responsible for breaching it;
- fix our system in the case of a bug;
- protect the free speech rights of you or other users;
- comply with the California Electronic Communications Privacy Act (Cal. Penal Code §1546 et seq.);
- engage in public or peer-reviewed scientific, historical, or statistical research in the public interests that adheres to all other applicable ethics and privacy laws;
- comply with a legal obligation; or
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make other internal and lawful uses of the information that are compatible with the context in which you provided it.
In the case where you are requesting a copy of your Personal Data, we will provide you with a CSV copy of the Personal Data we have stored within 45 days of your request, assuming we are able to verify your identity in that period and so long as you provide a correct email address for successful correspondence.
Note that we are not allowed by law to at any time disclose your Social Security number, driver’s license number, or other government-issued identification number, financial account number, any health insurance or medical identification number, or any account password or security questions or answers.
We have listed the specific and general categories of information we have collected, disclosed, or sold in the last 12 months in the “How we collect and use your Personal Data” section above. That section also lists the specific and general categories of Personal Data we have disclosed to third parties for our business purposes.
We do not sell the personal information of minors under 16 years of age.
Other States
Various other states, including but not limited to, Colorado, Connecticut, Virginia, and Utah, have passed laws providing their state residents rights similar to those afforded under the CCPA and the GDPR. These rights include rights to:- Confirm whether we process their personal information.
- Access and delete certain personal information.
- Data portability.
- Opt-out of personal data processing for targeted advertising and sales.
Some states also provide their state residents with rights to:
- Correct inaccuracies in their personal information, taking into account the information's nature processing purpose.
- Opt-out of profiling in furtherance of decisions that produce legal or similarly significant effects.
Regardless of your specific residence, at Pura we, to the extent possible, honor privacy right requests afforded by any jurisdiction, regardless of whether you reside in that jurisdiction.
Europe and the UK
- the right of access to your information.
- the right to rectify your information if it is incorrect or incomplete.
- the right to have your information erased (“right to be forgotten”) if certain grounds are met.
- the right to withdraw your consent to our processing of your information at any time (if our processing is based on consent).
- the right to object to our processing of your information (if processing is based on legitimate interests).
- the right to object to our processing of your information for direct marketing purposes.
- the right to receive your information from us in a structured, commonly used and machine-readable format, and the right to transmit your information to another controller without hindrance from us (data portability).
You may contact us as indicated in the “How to Contact Us” section to exercise any of the above rights. We may request specific information from you to confirm your identity, and in some circumstances, we may charge a reasonable fee for access to your information.
Furthermore, if you believe that our processing of your information is inconsistent with your data protection rights under the GDPR and we have not adequately addressed your concerns, you have the right to lodge a complaint with the data protection supervisory authority of your country.
For purposes of the GDPR, we are a “controller” and you are a “data subject.”
Other Countries
Security
Third-party policies
This Privacy Policy does not address, and we are not responsible for, the privacy, information or other practices of any third parties, including any third party operating any offering, site or other products and Services used in connection with the Services. The inclusion of functionality or a link does not imply endorsement of the linked site or service by us or by our affiliates.
Retention
Amendment of this privacy policy
Access and accuracy
We will make every reasonable effort to keep your information accurate and up-to-date, and we will provide you with mechanisms to update, correct, delete or add to your information as appropriate. As appropriate, this amended information will be transmitted to those parties to which we are permitted to disclose your information. Having accurate information about you enables us to give you the best possible service.
CCPA Specific Notice
https://pura.com/pages/california-privacy-rights
Do Not Sell My Personal Information
If you are a California resident, California Civil Code Section 1798.120 may permit you to “opt out” of the “sale” of your “personal information” to “third parties” (as those terms are defined in the CCPA). Our Privacy Policy describes the limited circumstances in which we may share your information with third parties outside of our company, Pura Scents. Our Privacy Policy also provides you with certain controls and choices regarding our collection, use, and sharing of your information.
Among other rights provided for in our Privacy Policy, you may:
- Choose to control targeted advertising from many ad networks and partners; data exchanges; and marketing analytics and digital advertising and marketing service providers by visiting this page.
If you are a California resident, California Civil Code Sections 1798.100 and 1798.105 permit you to make requests to access categories and specific pieces of personal information about you, as well as to request to delete personal information about you.
To make such a request, please visit this page.
If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information by certain members of Pura to third parties for the third parties’ direct marketing purposes. We take great pride in the relationship of trust we have built with our guests over many years and we are dedicated to treating your personal information with care and respect. Pursuant to California Civil Code Section 1798.83(c)(2), members of Pura do not share guests’ personal information with other member companies or others outside Pura for those parties’ direct marketing use unless a guest elects that we do so. For more information about our privacy and data collection policies, you may wish to review our Privacy Policy.
To make such a request, please send an email to support@trypura.com or write us:
CA PRIVACY RIGHTS
PURA SCENTS
729 N 1500 W
OREM, UTAH 84057
If you are a California resident under the age of 18, and a registered user of any site where this policy is posted, California Business and Professions Code Section 22581 permits you to request and obtain removal of content or information you have publicly posted.
To make such a request, please send an email with a detailed description of the specific content or information to support@trypura.com. Please be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and that there may be circumstances in which the law does not require or allow removal even if requested.